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High-Tech Interaction With Hard Rock Cafe’s “Rock Wall”

September 9, 2009

Rock Wall

The economic sector of Las Vegas has hit an all time low since the end of last year. But it didn’t stop Hard Rock in setting up a Cafe along the strip.  The recently opened Hard Rock Cafe Las Vegas (Est. September 5, 2009) saw an opportunity to attract customers, amidst the recession, by setting up an 18 x 4-feet interactive video wall. This is possibly the world’s highest resolution interactive display available to the public. That’s according to Obscura at least. Users can search by genre of music, type of item, year, type of music and location of the actual piece of memorabilia. Take note: every interaction on the Rock Wall is done in realtime. Plus, you can bring some other Dukes (up to 5) to research with it.

Yeah you might think it’s all trash talk, but wait til’ you see the clip below.

Hard Rock rocks hard. Cheers!

[Kudos to Obscura and Hard Rock Cafe]

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